How and why to choose and change aspect ratio

How and why to choose and change aspect ratio

What is aspect ratio?

Aspect ratio indicates the ratio between the height and the width of a photo. Some common ratios are 1:1, 3:2, 4:3 and 16:9. Your camera usually has a standard aspect ratio of 3:2, and your smartphone probably uses 4:3. 16:9 is used for panorama photos and is common for video. 1:1 is a square photo. You can imagine that using a different ratio affects your image, as it changes the shape of the photo. Choosing a wider shape means more room to fit in important leading lines, or more room for negative space. Choosing a narrow shape might mean a chance to get rid of annoying items in the photo or putting more focus on the subject. In the video below, Anne gives a few examples to show you the differences.

In short: a ratio of 3:2 means the width is 2/3 of the height. It doesn’t say anything about the size in inches.

How to choose a print size and ratio

Once you’ve chosen a ratio for your photo and your composition is finished, you’ll want to choose a print size for your Xpozer. The recommended print size is dependent on the amount of pixels in your file. If your photo doesn’t have many pixels, you couldn’t print it on a big Xpozer, because it wouldn’t be sharp.

Same photo, 3:2 and 1:1 ratios. In the second photo, we miss the leading line along the road. 

These are the most important tips highlighted for you:

  • Shoot in the ratio you’ll want to use and you’ll get the best possible quality. That’s because you won’t need to crop afterwards. Cropping means removing pixels!
  • Make sure all composition elements are intact when cropping. Removing important parts of the composition could mess up your photo’s balance.
  • When ordering your photo on Xpozer, you can decide on a size based on the ratio. Make sure that your photo has enough pixels to fill the entire Xpozer without losing quality. Choose Xpozer size >

If you’ve shot your photo and you’re unsure which ratio it has, click the link above to learn all about it. Done? Now you know which Xpozer sizes you can order! The last step before ordering your photo on Xpozer:

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